LAUREN MILITELLO
For 15+ years, I've supported organizations with my stellar administrative and creative skill sets.
Testimonials from employers about my work:
"Lauren embraced all new responsibilities and unexpected challenges with graceful eagerness. Her dependability and follow-thru is a treasure for any manager and is a key driver of numerous praises from co-workers and customers."
Cindy Graffort
VP Systems Administration
Numi Organic Tea
"Lauren has proven to be a fast learner, a remarkable customer servant, a detail-oriented account manager, and a creative thinker. She naturally carried the WPE “yes”, which prompted her to take on new projects that tapped into her marketing and communications skills."
Eve Birge,
Executive Director
White Pony Express
"Lauren is a true gem - energetic, smart, and creative. She takes direction cheerfully, is accomplished in production and post, and wonderfully collaborative."
Mindy Aronoff
Senior Director of Engagement
Bay Area Video Coalition
Examples of work
What Can Lauren Do? Project Coordination. Creative Direction. Content Creation. Digital Marketing. Email Marketing. SEO Keyword Research. Fundraising Campaigns. Persona Marketing. Graphic and Web Design. CTA Landing Pages. Streamline Branding. Account Management. Customer Service. Administrative Skills.
Outreach and Marketing Manager
At White Pony Express (WPE), I helped raise over 1.5 million in two years across 7 campaigns and 85 marketing emails. This campaign plan for White Pony Express addressed their most common marketing challenges using:
• Social Media • Email • Persona Marketing
• SEO • PPC • Keyword Optimized Landing Pages
Digital Marketing Campaign Plan
FINDING AUDIENCES: A strategic fundraising campaign plan that matches personas with keyword intent and relevance to increase conversions using appropriate channels and influencers.
Creative Projects Coordinator
At White Pony Express, I coordinated communications and marketing, created content, helped streamline branding, and worked side-by-side with the Executive Director, contractors, and volunteers.
Fundraising Campaign Content
STORYTELLING: I fully produced this 1 minute video for WPE's Earth Day Fundraising Campaign. It tells the story of Ed, a Food Rescue Program Volunteer.
Marketing Videos, Owner
In 2014 I launched Take Root Productions. For 6 years I produced promotional marketing videos for nonprofits and green businesses. These 1-3 minute videos combine storytelling with inspirational soundtracks to create an emotional impact.
Promotional Content
REEL: Full production of quick and memorable 1-3 minute emotionally compelling marketing videos.
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